As you will have worked out, there are two ways to generate short term holiday rentals: Enlist the services of a villa management company, or do it yourself and avoid splitting your rental fees with the agent.

If you are tempted to do the job yourself and pocket the whole of the rental fee, you do have one or two subtle advantages. People like renting direct from the owner and ‘cutting out the middleman’; people also tend to turn into ‘Barbados regulars’ so the chances of repeat bookings are pretty good. Handling the lettings yourself is also far more personal and allows you to pick and choose who you rent your dream home out to.

There are a number of ways to directly market your villa or apartment. Setting up a website is a prudent first step, enabling potential rental clients to readily access pictures and information on the property. Any marketing activity undertaken can then primarily direct people to the website.

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